Remote addiction recovery tools to improve client outcomes.


Who are we? Industry professionals combining personal recovery experience with business expertise to deliver state-of the-art resources to the recovery community. Innovative Treatment Solutions grew from the optimistic vision of Ronnie Sells, a business operations leader in care management for more than 20 years, and his business partner, senior consultant, Rob Miller. Ronnie’s deep insight into residential and behavioral health treatment programs formed the foundation of his belief in the power of technology to increase patient engagement, prevent relapse, and save lives. 

What is our purpose? To help people live a healthy, more fulfilling, and meaningful life.

What are our values?

  • • HOPE
  • • Trust
  • • Mutual respect
  • • Teamwork
  • • Empowerment
  • • Self-determination
  • • Resilience

What do we do?  Continuously seek out and implement better tools, products, and services to effectively support addiction recovery and other mental illness & wellness challenges

Who do we serve?  Treatment providers at all levels of care, criminal justice, drug courts, recovery residences, sober living, individuals and families needing direct recovery support.

What makes us different?  We offer a unique vision of remote behavioral health services along the full continuum of care. We support long-term positive changes in people’s lives on their journey of recovery.

Innovative Treatment Solutions was founded on the professional expertise and combined vision of Ronnie Sells and Rob Miller.  Blending their strong business acumen and use of abundant valuable resources, Ronnie and Rob have seen ITS catapult to early success.  Their simple business strategy and mission statement are redefining treatment approaches parallel with an ever-changing world and its new challenges.

Ronnie’s experience as a business operations leader in health care management for more than 20 years, has gained deep insight into the use of technological tools that ultimately assist behavioral health treatment providers to improve engagement, predictive analytics, and ultimately better outcomes.  
He passionately believes in an “out of the box” approach to previously devastating results in such an incredibly challenged industry.   One of his personal goals, “is to ultimately assist those seeking recovery to discover their own best practices for sustainable change”.  He is dedicated to ongoing exploration of the highest quality of healthcare professionals, technology, and systems for Innovative Treatment Solutions.

Ronnie Sells

Chief Executive Officer

Dr. Stephen F. Grinstead

National Director of Clinical Services

Dr. Grinstead has a Bachelors Degree in Behavioral Science, a Masters Degree in Counseling Psychology and a Doctorate in Addictive Disorders (Dr. AD).  He is a Licensed Marriage and Family Therapist, (LMFT) a past California Certified Alcohol and Drug Counselor (CADC-II), and an Advanced Relapse Prevention Specialist (ACRPS). Since 1984, Dr. Grinstead has specialized in pain management, substance use disorders, eating disorders, and coexisting mental and personality disorders. He is an internationally-recognized expert and author in preventing relapse related to addictive and chronic pain disorders. Since 1996, Dr. Grinstead has conducted seminars and certification trainings across the United States and Canada for over forty thousand healthcare providers – including therapists and counselors.

Rob is a founding member of ITS and brings a valuable blend of entrepreneurship and his passion for recovery to the ITS Team.  His entrepreneurial skills grew from his multiple successful start-ups, and his passion for recovery developed from personal and family life experiences.

I believe that technology is an ingredient, not the destination.  That technology is best when it brings people together. Our ITS recovery technology supports facilities, providers and coaches to support, connect with and engage clients, efficiently and effectively; as well as remotely when necessary.

Rob and the ITS Team are committed to providing an excellent client experience for you, your providers & coaches, as well as your treatment clients, so you’ll feel like royalty. And we will provide excellent support while you utilize our technology like a slave.

My passion for recovery using state-of-the-art technology will help you support your clients live a better life.

Rob Miller

VP of Operations

John C. Stenzel

Senior Consultant

As a Business Entrepreneur and Healthcare Consultant, John spent much of his professional career focused on operating or assisting treatment programs along the full continuum of care. With nearly 40 years of experience serving in senior management and entrepreneurial roles for physical, occupational, and behavioral healthcare-related organizations globally, John understands the problems facing leaders committed to providing the best possible treatment outcomes for the populations they serve. He knows how to empower treatment providers so they can realize their full potential.

John also has a strong understanding of clinical efficacy and treatment efficiency, as well as expertise and background in business development and marketing, both domestic and international. He understands the details of private pay markets, corporate finance, strategic planning, and board development.  John is also the co-founder of several niche behavioral health businesses including an international employee assistance program that operated in over 50 countries and a premier sober and transitional living homes business.

As a business and marriage partner with Dr. Stephen Grinstead for over 32 years, Ellen has an in-depth knowledge of the philosophy and processes needed to provide exceptional treatment outcomes.  In addition to her many years of Marketing experience in corporate environments, Ellen is a Certified Empowerment Coach (CEC) and has been on a personal growth path of self-discovery, spiritual awakening, recovery, and service for 45 years. 

Ellen Grinstead


Our Professional Affiliations